Marketing

Faculty & Staff

Rich
Gregory A. Rich, Ph.D.
Chair
Associate Professor
Office: 223 Business Administration
Phone:  (419) 372-2041
Email:  garich@bgsu.edu

  • Vita
  • Research
  • Teaching

EDUCATION

Ph.D., Indiana University, 1995

M.B.A., Indiana University, 1991

B.A., Indiana University, 1985


ACADEMIC POSITIONS

Chair, Department of Marketing, Bowling Green State University, Aug 2007 – present

Associate Professor of Marketing, Bowling Green State University, Aug 2001 – present

Assistant Professor of Marketing, Bowling Green State University, Aug 1995 – May 2001

Graduate Assistant / Associate Instructor, Indiana University, School of Business, Aug 1991 – May 1995

 

 

SELECTED PUBLICATIONS

Spiro, Rosann, Gregory A. Rich, and William Stanton (2008), Management of a Sales Force (12th Edition), Irwin McGraw-Hill.


Bommer, William H., Gregory A. Rich, and Robert S. Rubin (2005), “Changing Attitudes About Change: Longitudinal Effects of Transformational Leader Behaviors on Employee Cynicism About Organizational Change”, Journal of Organizational Behavior, 26 (No. 7, November), 733-753.


Sharma, Arun, Gregory A. Rich, and Michael Levy (2004), “Starting to Solve the Method Puzzle in Salesperson Self-Report Evaluations,” Journal of Personal Selling and Sales Management, 24 (No. 2, Spring), 137-141.


Spiro, Rosann, William Stanton, and Gregory A. Rich (2003), Management of a Sales Force (11th Edition), Irwin McGraw-Hill.

 

 


Teaching Content

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